Pricing · Published in full
We publish our prices.
Most portals don't.
When we benchmarked this category, we could not verify a single published subscription, supplier or banner rate from any major franchise portal. The whole sector runs on “contact us for pricing”. Here is everything we charge, on one page, with no form in the way.
Pay-per-lead
Pay only for matched, exclusive enquiries. Never resold to another brand.
AI fit-scored, exclusive to you
Franchisor subscriptions
Listing, visibility and lead flow on a flat monthly rate. Annual billing is 20% off — $1,910/yr and $3,830/yr.
Unlimited leads, full media, category priority, lead dashboard
Everything in Growth plus premium placement and priority support
Supplier listings
For vendors serving franchise networks. Annual billing is 20% off — $950/yr, $2,870/yr and $4,790/yr.
Directory listing, searchable by category and country
Priority placement in your category
Direct introductions to franchisors
Advertising
Display inventory across the platform.
Run-of-site placement
High-demand placements
Shown only to investors your brand scores 55+ against, on their own criteria. Labelled Sponsored, match reasons shown.
Single-sponsor hero placement
How our lead price compares
Independent research puts franchise-portal lead prices at $28–$100, most commonly $30–$60, with Entrepreneur.com reported at two to three times typical portal rates. Franworld starts at $35 — and unlike the rest of that range, the lead is exclusive to you and never resold.
| Price per lead | Resold to competitors? | |
|---|---|---|
| Typical franchise portal | $28–$100 (usually $30–$60) | Commonly yes |
| Entrepreneur.com | 2–3× typical portal rates | Not disclosed |
| FRANWORLD | from $35 | Never — guaranteed |
Lead-price ranges are from independent verification of publicly reported portal rates. The resale column reflects the documented industry pattern rather than a claim about any single named competitor's current policy — a franchisor should ask each provider directly and get the answer in writing.
What money cannot buy here
- A position on the Franworld Index. Scoring runs on a published rubric over brand-disclosed data. Ad and subscription spend are structurally excluded.
- Exclusivity over a category. We do not sell category lock-outs that would hide competitors from investors.
- An investor's data. Leads are sold once, to one brand. Investor details are never packaged, resold or syndicated.
- Removal of a bad review or a rival listing. Not for sale at any price.
Questions
Why publish prices at all?
Because the alternative is asking you to trust a number you cannot compare. When we researched the category we could not verify a single published franchisor subscription rate, supplier-listing rate or banner rate from the major franchise portals — the sector runs on 'contact us for pricing'. Hidden pricing lets the same product be sold at different prices to different buyers. We would rather be checkable.
Is $35 per lead expensive or cheap?
It sits at the low-to-middle of the market. Verified research puts portal lead prices at $28–$100, most commonly $30–$60, with Entrepreneur.com reported at two to three times typical portal rates. The difference is what the $35 buys: a fit-scored enquiry that is exclusive to you and never resold to a competing brand.
Are there setup fees, contracts or hidden costs?
No setup fee, no minimum term on subscriptions, and no charge for a basic listing. What you see on this page and on /services is what you pay. If we ever add a fee, it appears here before it appears on an invoice.
Does paying more improve my ranking anywhere?
Not on the Franworld Index. Advertising, subscription tier and lead spend have no input into Index scoring, which runs on a published rubric over brand-disclosed data. Paid tiers buy visibility in listings and placements — clearly labelled as such — never a better score in the ranking.
Ready to see the full service detail?
Everything on this page, with what is included at each tier.