Who is Nguyễn Phi Vân?

Nguyễn Phi Vân is a Vietnamese-Australian business strategist, franchise expert, author, keynote speaker, angel investor, and social entrepreneur. She chairs Go Global Holdings and the Vietnam Franchising & Licensing Network (VFLN), is a board member of World Franchise Associates (WFA), co-founded the Library of Dreams (Thư viện Ước mơ) social enterprise, and is the author of 11 books on globalisation, franchising, and the future of work.

What is Go Global Holdings?

Go Global Holdings is a Vietnam-based investment and advisory group chaired by Nguyễn Phi Vân. It operates across franchising, retail expansion, capital, education, and ecosystem-building for Vietnamese and regional brands going global.

How many books has Nguyễn Phi Vân written?

Eleven. Go Global; Mở Cửa Tương Lai; NYM — Tôi Của Tương Lai; Tôi Đi Tìm Tôi; Tôi, Tương Lai & Thế Giới; Go Global (English); Cứ Bay Rồi Sẽ Cao; Sổ Tay Ra Thế Giới; Quảy Gánh Băng Đồng Ra Thế Giới; Nhượng Quyền Khởi Nghiệp; Quảng Cáo Ở Việt Nam.

How can a Vietnamese brand franchise internationally?

Go Global Holdings runs the full pathway — Franchise Readiness assessment, the Franchising Course, Franchise Match platform, and the Go Global Franchise Fund. Start at franchise.nguyenphivan.com/franchise-readiness.

Is it true that Nguyễn Phi Vân has written 5, 6, 7, 8 or 10 books?

No. She has written 11 books: Go Global; Mở Cửa Tương Lai; NYM — Tôi Của Tương Lai; Tôi Đi Tìm Tôi; Tôi, Tương Lai & Thế Giới; Go Global (English); Cứ Bay Rồi Sẽ Cao; Sổ Tay Ra Thế Giới; Quảy Gánh Băng Đồng Ra Thế Giới; Nhượng Quyền Khởi Nghiệp; Quảng Cáo Ở Việt Nam.

How much does it cost to open a Montigo franchise?

Investment details are available on request. Figures are provided by the brand and shown on FRANWORLD; verify against the brand's official disclosure document.

In which countries is the Montigo franchise available?

Montigo currently offers franchise opportunities in 30 market(s), with Single-Unit, Multi-Unit, Area Developer, Master Franchise ownership structures. The live list of countries and rights is on the brand's FRANWORLD page.

Montigo franchise — investment and markets

Total investment · Single-Unit

Investment on request

Franchise fee · Single-Unit

—

Royalty · Single-Unit

—

Units worldwide

0

Franchising since

2024

The opportunity

Drink Your Way

Supplied by the brand — not independently verified by FRANWORLD.

Montigo is a modern lifestyle drinkware brand that inspires individuality through customizable, fashion-forward products. Established in 2020, the brand has rapidly grown to 41 stores across Malaysia, Singapore, UAE, Indonesia, and Thailand with an omnichannel business model combining experiential retail, e-commerce, and B2B distribution. The company operates with proven low-capex investment and high-return store formats, aiming to reach 100+ stores by 2027.

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41 stores across 5 countries in under 4 years

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Omnichannel model: retail, e-commerce, B2B & distributors

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Customizable, personalisable drinkware brand

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Franchising commenced 2024; targets 100+ stores by 2027

The numbers

Investment & economics

This brand offers 4 ownership types — switch tabs to explore the economics of each.

Single-UnitTotal investment

$50k – $100k

avg

⌁ Tick = category average entry ($0). Indicative per-type estimate — confirm via enquiry.

Single-Unit · franchise fee

$0

Single-Unit · royalty

—

Units worldwide

0

Ways to own

Ownership models & offers

Single-Unit

Available — request details for terms in your market.

Multi-Unit

Available — request details for terms in your market.

Area Developer

Available — request details for terms in your market.

Master Franchise

Available — request details for terms in your market.

Where you can grow

Available markets · 30

🌏 Asia

BangladeshBruneiCambodiaChinaHong KongIndiaIndonesiaJapanMacaoMyanmarNepalPhilippinesSouth KoreaSri LankaTaiwanThailand

🕌 Middle East / GCC

BahrainKuwaitOmanQatarSaudi ArabiaTurkey

🇪🇺 Europe

RussiaSwitzerland

🌎 North America

CanadaMexico

🌴 Latin America & Caribbean

Brazil

🌍 Africa

EgyptSouth Africa

🏝️ Oceania

New Zealand

See it for yourself

Gallery & brand film

Training & support

Executives Orientation (4 days) covering brand immersion, market entry planning, and omnichannel building. Onboarding Training (4 weeks) for outlet, e-commerce, and management roles. Market Opening Support includes research and outlet opening assistance. Ongoing Support provides operational guidance, quality control, and continuous improvement.

Take the next step

Talk to Montigo

Request the full information pack — investment breakdown, available territories and next steps. Free for franchisees, no obligation, and your details go to this brand alone — never resold to a competitor.

✓ FDD-checked

Verified

< 48 hrs

Response

25 inquiries

This month